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Zenith Partners with Land Rover for Limited-Edition El Primero WatchsharetweetshareZenith introduced the globe to the groundbreaking El Primero chronograph in the pivotal year of 1969. That same year, British automaker Land Rover revolutionized its own industry while using launch of the prototype with the world's first luxury off-road, four-wheel-drive vehicle, the stove Rover, which proceeded the market the following year. In 2010, the 2 brands unite for a long-term partnership, kicking off the era with all the launch of the special timepiece, the Zenith El Primero Range Rover Unique.While the partnership is brand new, the Swiss watch manufacture and British luxury car marque have crossed paths before. English explorer Colonel John Blashford-Snell wore a Zenith El Primero chronograph watch throughout his famous crossing of the Darien Gap ?a dangerous swath of undeveloped swampland and forest forming an opportunity from the Pan-American highway on the Colombia-Panama border ?on the wheel associated with an early Range Rover. The watch, based on Land Rover Chief Design Officer Gerry McGovern, is a tribute towards the vehicle's no-nonsense, all-terrain look. "We looked at the reductive nature of any modern Range Rover interior and the Zenith team translated that in to the dial with the watch, keeping it simple and unfussy," says McGovern, adding, "The matte finish simultaneously suggests understatement, sophistication, and sturdiness."The watch has a 42-mm case manufactured from matte black ceramized aluminum, a nod to your aluminum chassis with the modern Range Rover. The sober, brushed gray dial, beneath the marginally domed sapphire crystal, features the El Primero's familiar tricompax layout, with subdials at 3, 6, and 9 o'clock; central chronograph hand; date window at 6 o'clock; and tachymeter scale regarding the dial. breitling skyracer watches The faceted, rhodiumed hour and minute hands and hour markers are coated with Super-LumiNova. The inscription "Zenith Range Rover" appears within the dial within the 12 o'clock marker and Zenith brand's five-pointed star emblem.Using ceramics and aluminum in the event talks to a trend toward light-but-sturdy construction inside watch world as well as in other industries, one that Jean-Claude Biver, president of Zenith parent LVMH Watch Division, expects will continue to grow. "Super-light can be a general concept that's being applied not only to cars, ships and boats but in addition even for phones," he tells WatchTime. "I think many of us are working toward reduction of weight and you will find few ways to make it happen except to utilize such materials. I do think that [this watch's use of] ceramics and aluminum is the right solution, because aluminum gives you light weight and also the ceramic makes all the aluminum hard and scratch-proof. replica tag heuer slr mercedes watches "The movement, visible from the clear sapphire caseback, is Zenith's automatic El Primero 400B, a descendant of the first El Primero caliber from 1969. Made up of 326 parts, it features a power reserve of fifty hours, an incorporated column-wheel controlled chronograph function, and a speedy balance frequency of 36,600 vph (5 Hz) ?which often ensures that the chronograph can time events to an ultra-precise 1/10 of any second. Two blackened, round-headed pushers, on spare on both of the ratcheted winding crown, start, stop and reset the chronograph. Their Zenith El Primero and Range Rover logos appear as engravings about the large winding rotor.The Zenith El primero Range Rover Special Edition occurs a rubber strap with either an ivory- or dark blue-colored fake watches , perforated outer surface manufactured from a similar high-quality calfskin leather employed in Range Rover interiors. The triple folding clasp is at black DLC-treated titanium. The value is $7,700. Although the watch is a "Special Edition," Biver says that it's not at all a finite run. Further, Biver says to anticipate more with the Zenith-Land Rover partnership sooner, including co-sponsorships of events and possibly even additional watch collaborations with series other than Range Rover, for instance Land Rover's Defender and Discovery. "The partnership will have many aspects," Biver says. "The first aspect will be the visible part, which is the watch. I really believe there are numerous other possibilities which can be developed, including with Land Rover brands."sharetweetshare replica black tag heuer watches
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